Week 14: Screw it, let’s do it.

au·dac·i·ty   [aw-das-i-tee] noun 1. boldness or daring, especially with confident or arrogant disregard for personal safety, conventional thought, or other restrictions. 2. effrontery or insolence; shameless boldness: His questioner’s audacity shocked the lecturer.

I have to kick this off with the definition of audacity, because there is no better way to define the word than by referring to Sir Richard Branson, the epic entrepreneur and founder of Virgin Ltd. There’s lots to learn from a man like this; then again, there has never really been anyone else like him, ever. He’s bold, innovative, passionate, and driven, and he always paves his own way to success (I imagine being called unconventional & audacious would be a compliment to a man who has built an empire literally from scratch).

The book Screw it, let’s do it was referred to me as a must-read for a young professional, and is definitely an awesome read just to have a glimpse into what a crazy ride this man’s life has been. He has done some extremely dangerous stunts (read: hot air balloon world records!), achieved incredible success in business, and done it all by his own rules. It’s a quick read with great messages - challenge yourself, have fun!, be innovative, have respect, and live in the moment - to name a few. The examples he gave from his own experiences are dramatic, engaging, and inspiring, but sometimes just too wild to relate to!

I did really enjoy a refreshing read about someone who has a strong set of core values that he absolutely sticks to to guide his decisions. He has a way about him that is far outside the box, and as an innovator and one truly talented in ideation and decision making, he has truly made his mark on the world.

Pick it up if you like quick read, fun stories, drama, and some serious audacity.

Until next week, Sara